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Sessions

Tuesday, October 1

		Court
9:10 AM		Opening remarks The future consumer MEC: Turning missteps into brand love
9:25 AM
9:40 AM
9:55 AM
10:10 AM
10:25 AM		Flow Water: How to mainstream an out of the box idea
10:40 AM
10:55 AM
11:10 AM		Clorox: How to align your portfolio with CSR Loop: Masters of disruption
11:25 AM
11:40 AM
11:55 AM
12:10 PM		A&W: Staying relevant in a chaotic market
12:25 PM
12:40 PM
12:55 PM
1:10 PM
1:25 PM
1:40 PM		Cannabis: one year later… Breakthrough or bust: tap "Consumer Energy" to drive sustainable innovation
1:55 PM
2:10 PM
2:25 PM
2:40 PM		Social Lite Vodka: Building a high growth Canadian brand
2:55 PM
3:10 PM
3:25 PM		Loblaw: How to build brands for the future and be unignorable PHD Overthrow II: What we can learn from challenger brands
3:40 PM
3:55 PM
4:10 PM
4:25 PM		CMO interview: The impactful tenure Closing remarks
4:40 PM
4:55 PM
5:10 PM
5:25 PM
5:40 PM
5:55 PM		Strategy Awards
6:10 PM
6:25 PM
6:40 PM
6:55 PM