Agenda

Sessions

Thursday, February 22

9:00 AM

Opening remarks

9:05 AM

Keynote- Merge: The closing gap between technology and us

Court

Featuring:

Craig Atkinson
Chief Investment Officer
PHD USA

9:40 AM

Why AI? The impact of artificial intelligence

Court

Featuring:

Steve Irvine
Founder & CEO
Integrate.AI

Mitch Joel
President
Mirum Canada Agency Inc

10:15 AM

From kickstarter to challenger: Knixwear's disruptive new model

Court

Featuring:

Joanna Griffiths
CEO
Knixwear

11:05 AM

The Future 100: Key trends for marketers

Court

Featuring:

Lucie Greene
Worldwide Director
The Innovation Group,JWTIntelligence

11:35 AM

Brand building at fintech Speed

Court

Featuring:

Jason Chaney
CCO
Koho

1:05 PM

Racing towards regulation: Branding in Canada's new cannabis market

Court

Featuring:

Alison Gordon
CEO
48 North Cannabis Corp.

1:35 PM

The evolving role of the CMO

Court

Featuring:

Lori Davison
VP Brand Strategy & Communications
SickKids Foundation

Andrea Hunt
VP Marketing
Weston Bakeries

2:10 PM

Beer to the future: Labatt's Todd Allen on planning for the next decade

Court

Featuring:

Todd Allen
VP Marketing
Labatt Breweries of Canada

3:00 PM

Building brands with purpose

Court

Featuring:

Emma Eriksson
VP Marketing
General Mills Canada

3:20 PM

Keynote- GE: Innovation outside the box

Court

Featuring:

Sam Olstein
Global Director, Media and Innovation
GE

4:00 PM

Closing remarks

Court